Fluitec Website Design and Development
Pioneering industrial fluid management with innovative and sustainable solutions.
Summary:
In November 2023, VICI proudly took on the project of crafting a print advertisement for BB Aesthetic—a distinguished aesthetic service provider—featured in the prestigious Vogue magazine. Our creative challenge was to design an ad that not only stood out in a publication renowned for its high-profile advertisers, such as Louis Vuitton, but also resonated with Vogue’s elite readership.
Our approach centered around showcasing the true essence of BB Aesthetic. We chose to highlight the faces behind the brand, featuring actual employees and the owner of BB Aesthetic, to create an ad that exuded warmth and approachability. The concept was to align the advertisement seamlessly with the elegant pages of Vogue, ensuring it held its ground amidst the most expensive and sought-after ads in the industry.
Key advertisement highlights included:
- Distinct messaging that emphasized BB Aesthetic’s accomplishments, such as “400 plus five-star Google ratings” and “Ten years in business.”
- A warm and friendly image of a provider and a colleague from BB Aesthetic, reinforcing the brand’s personal touch and approachability.
Our team successfully navigated the intricacies of regional advertising within a national publication, ensuring targeted reach and impact. The resulting ad not only met but exceeded our expectations, and most importantly, was well received in the Vogue publication. This campaign is a testament to VICI’s dedication to excellence and our ability to produce visually and contextually captivating advertising content for premium brands seeking to engage with discerning audiences.
